SEO stands for Search Engine Optimization which means it is a process of enhancing the growing quality of a website’s traffic by increasing the appearance of the website or web page. SEO is very important not only for the search engines but a good SEO enhances the user’s experience and usability of a website. As users have a certain loyalty and trust in the search engines, and by giving or showing top position presence using the keywords, it increases the website’s trust.
As technology is advancing people are expecting new fresh changes from the websites and companies. Thus to increase the website traffic people should start using advanced search engine optimization techniques for conducting better website traffic, there are many such advanced SEO techniques that can draw the attention of the users. 10 such advanced on-page SEO techniques are stated below:
- Inspect your current SEO strategies and techniques
One should always conduct surveys and examine the current state and usage of the used techniques. One should check the SEO used titles and descriptions, keywords, URL structures, etc. and then upgrade or change the techniques.
- Identify the user’s need
Target and focus on the needs of the customers and draw your content in such a manner that would be relatable and useful to them.
- Make SEO developed landing pages
It is very important to grab the attention of users with well-designed landing pages as it helps in the generation of sales. High-quality landing pages can be designed with the help of capturing graphics and relatable content.
- Create a mobile-friendly website
As per a survey it was noted that about 60% of the searches are done by mobile phones regarding any content. As smartphones are user-friendly and mobile in nature they are easy to use. Many websites do not or work slow on smartphones, thus make your website mobile-friendly.
- Use infographics
About 75% of the users are visual learners. People get attracted to such content which is eye-catchy and can be easily understood. Therefore, one should use the information on pictures to instantly capture the attention of the user.
- Create a collective post
Collective posts can contain certain interviews that have taken or a collection of certain reviews given by the users to get different viewpoints regarding your page. As it would be helpful for the other users to create transparency and would increase your SEO rankings and traffic.
- Increase the use of Social Media
As most people are constantly active on social media, one should start building your website’s platforms or advertisements and start posting content related to your website to draw the attention of the public.
- Use advanced SEO for the deep linking pages
Most people use their creativity and draw the user’s attention towards the homepage. Websites should also post exciting and eye-catching content on the deep linking pages which would continue the excitement of the user and would thus increase the traffic and interest.
- Use the dead link opportunity
Many times there are previously linked sources whose pages or websites do not exist anymore for any reason. You can thus write about a similar topic and can be a credible source getting these valuable broken links from Wikipedia.
- Use your competitor’s keywords
One can research and can find out about your competitors’ keywords and for what they are ranking for. You can upgrade your content ad can use similar keywords and can gain heavy traffic.
Blogs are a powerful marketing tool. They are on the number fifth for the most trusted accurate information. Approximately, 85% of people purchase the products after reading the article they find genuine and informative. Moreover, the techniques mentioned above may require your time and effort more than just basic keyword research and link building but these techniques will provide guaranteed positive results. By providing relevant and accurate information in the blog, you can drive double the traffic than before with it. SEO success is all about providing your target audience with relevant and useful content.
