Here are some of the tips to get your conversion rates stats up

• Add a pop-up to your site

According to a study by Sumo, the average conversion rate for all pop-ups is 3.09 per cent. However, if you do it the right way, you can reach the top 10 per cent of pop-ups which average a 9.28 per cent conversion rate.

This one change will catapult your conversion rate. And it works on every site.

Here are some quick tips for getting the highest conversion rate from them:

• Try several offers (PDFs, premium content, different products, other free stuff) until you find a winner that you can feel right away
• But a 30-second delay timer on the pop-up, keeps them from being annoying
• Make it easy to close the pop-up
• Set a cookie so the pop-up only appears once per user. Most pop-up tools allow you to do this

• Remove unnecessary form fields

Have you ever had the intention of filling out an online form, just to be scared away by too many required fields?

It’s one of the best ways to kill your conversion rate. Remove all unnecessary form fields, leaving only those that are essential to accomplishing your goal.

Back during my KISSmetrics days, we did a bunch of A/B testing on form fields within our signup form.

For each form field that we removed, signups grew by about 10%.

• Add live chat to your site

Many visitors want to buy your service but are on the fence.

They have a lingering doubt or question that keeps them from taking that last step.

Live chat tools are perfect for helping these folks.

Just like a pop-up, live chat tools are easy to add to any site and have an immediate boost to your versions.

• Try another offer

Don’t pay so much attention to your landing page design, copy, and related factors that you overlook the importance of choosing the right offer. 

This has one of the biggest impacts on conversion rate, as your offer must be appealing to your market. 

If your conversion rate is on the low side, cycle through different offers until you find something that clicks with your audience. 

It may not be the first, second, or even third offer that resonates with your market. But if you continue to experiment and track your results, you’ll eventually find a winner. 

• Offer a money-back guarantee

As marketers and business owners, we know consumers avoid risk. They don’t want to put their money at stake unless they’re reasonably sure they’ll get what they paid for.

A money-back guarantee helps assuage fears and move past objections.

Conclusion

One of the most definite tips for getting the highest conversion rates for your website is to get yourself all in. CRO is one area that needs discipline to work with and patience for the results. And at the same time being ready with the exit plan as well. Think before your throw in all the resources in there.

The post Best Practices to Increase Conversion Rates for Revenue appeared first on AquGen Technologies.

Marketing automation not only makes you work significantly less but has other benefits as well. Let’s take a look at the marketing automation benefits.

Pros and Cons of Marketing Automation

When you are shifting towards automation it is important to understand the negatives of it as well. But before the record goes to the cons, let’s take a look at why it is important and what are the pros for it.

Advantages of Marketing Automation

First and foremost you cannot ignore the presence of automation in the department of marketing. Marketing is something where you need to settle the presence. Thus, you need to be at many places at once:

• Accuracy

Virtually you cannot tackle the accuracy of the bots and automation systems. They will provide you with the statistics that are required as well as the data-driven campaigns that can get a strong backbone for it to work.

• Efficiency

Obviously, you cannot be everywhere at the same time, but AI can be there even if you are not there. You are making it a part of your home, the AI is literally taking over and marketing cannot reach the zenith without automation.

• Management

Creating perfect scheduled work and working accordingly has to be part of the automation and not humans. You can manage the bots which take a little amount of effort to do so. The maintenance of the bots makes the management much easier to take into account.

• Multi-Channel Reach

You cannot cross platforms as fluently and as hassle-free as the automation systems. Bots can cross the areas seamlessly and without any extra effort. Thus, you need to give them the permissions and set back and relax as they do their work with the fluency that is required.

• Personalized strategy

With automation at hand, you have complete control over the strategy-making as well as its functioning. It allows you to get the reports as well as make the changes that are definite for your own creating. You have less interaction with other humans and you get the most out of it.

This sums up the importance of marketing automation. Now, you can familiarise with the limitations and how you can make a better out of that as well.

Disadvantages of Marketing Automation

• Long Process

In the area of advantages and disadvantages of marketing automation, you will definitely face the problem of a long procedure before getting the automation started. It is a long process to take in hand and you need to hit many kiss switches as well as trial and errors to get the system up and about.

• Complicated 

Automation is not an easy task because it is most definitely a complicated task to take in hand. You will have to understand the ins and outs of each and every word of it to get the system going.

Conclusion

These are the advantages and disadvantages of Marketing Automation that you required for your work. Though there is a slight limitation you can never ignore the importance of marketing automation in your department. Marketing automation benefits bring in areas of opportunities for everyone. All you need to do is sit and understand it thoroughly enough.

The post Marketing Automation: Pros and Cons appeared first on AquGen Technologies.

On June 2, 2011, significant search engines like Google, Yahoo and Bing collaborated and launched Schema.org or popularly called the Schema markup testing tool. It is invented to provide the most relevant content to users. Schema markup is a code on your website which helps the search engines to recognize and understand your website’s content and whenever a user searches for some product related to your website, the search engines intelligently display the relevant content to the user. Therefore schema markup is used to give meaning to the content on the website.

Adopting the schema markup on your website automatically makes you eligible for rich results. Rich results help to highlight the key information on your page, making it easy for the search engine to recognize the relevant content on your website and generate clicks and impressions.

Why schema Markup is important?

Schema markup also called Google structured data markup helper can help you rank better in search results, get more clicks and generate Google search impressions for all kinds of content including articles, FAQs, events, movies, products, restaurants, local businesses, etc. Schema markup gives a huge source of SEO potential for websites using schema markup, giving you a cutting edge over the competitors. 

How to use Schema Markup effectively?

Using the schema makeup tool is an effective SEO tool to increase your ranking in search engines. You can make the schema markup tool, effective by keeping the following things in mind:

• Try to markup as much visible content on your website for the best results.
• Use only your business or niche related markups. This will help you reach your targeted audience and get more conversions.

Ways to generate Google search impressions with the help of a schema markup testing tool:

Google currently uses SEO structured data testing tool in 32 different ways which will help you to stand out in search results:

• Google has used special schema markups for announcements related to Covid so that people can find the latest information on Coronvirus and keep themselves safe. 
• Google has launched Product ships rich results to aid the consumers in online shopping and other activities to do at home.
• When it comes to creating blog posts as a part of the content strategy, you must know what information is required to get the desired rich results. This will help in optimizing your content for a rich result, which will bring engagement and good search impressions, and increased click yield.
• Avoid putting the general markup on your website page, instead, you should spend time locating the key content your audience really wants to engage with. This will help you to get maximum Google search impressions.
• The brand changes like the launch of a new website, any acquisition or rebranding etc can be communicated very easily to the audience with the help of schema markup.
• Your schema markup represents how your business is unique. It can be used to catch the eye of the search engines to engineer your content, to gain valuable insight, and plan the changes according to search engines.
• Your business can readily benefit from the powerful semantic analytics, by adding the schema markup properties from the website into the analytics. This will help you get insight on questions like which author drives most Google search impressions or how content on the page affects the user’s behavior.

The post How to Use Schema Markup Testing Tool to Make Google Search Impressions? appeared first on AquGen Technologies.

What are LinkedIn Marketing Labs?

LinkedIn Marketing Labs is a curated platform, specially designed for advertisers and marketers. This new platform offers many new courses related to LinkedIn Advertising and Marketing a distinctive approach to those industry experts who want to learn about  LinkedIn ads best practices.

Why LinkedIn launched LinkedIn Marketing Labs?

Many businesses have hard times advertising on LinkedIn, and lack of efforts on the part of advertisers have made LinkedIn ads a hard sell. Some have a view that LinkedIn ads work for only some niche industries. So,  LinkedIn initiated this platform in order to clear the clutter of different opinions about LinkedIn ad’s effectiveness. 

Not everyone in the advertising field has a good hold over the  LinkedIn ads best practices, so basic to advance free on-demand video lessons will be provided at LinkedIn Marketing Solution or Labs. The courses under LinkedIn Marketing Labs will give the advertising pupil an extensive understanding of the LinkedIn ad tools. It is anticipated to be the best LinkedIn learning courses in marketing and advertising.

Following are the 6 new LinkedIn Ads courses for advertisers:

1. Introduction to LinkedIn Ads
2. How does LinkedIn’s Ad Targeting work?
3. Reporting and Analytics for LinkedIn Ads
4. How to build a full-funnel Content Marketing Strategy on LinkedIn?
5. LinkedIn for Brand Awareness
6. LinkedIn for Lead Generation

These LinkedIn Marketing solutions’ courses will prove to be the best LinkedIn learning courses for marketing due to the following reasons:

• The LinkedIn Marketing Lab’s course on LinkedIn ads gives the custom path where you can choose your primary focus whether you are a media planner or strategist, run ad campaigns, and both. 
• The self-paced courses come with assessment tests that, will evaluate the knowledge of the topic at hand. 
• The courses are meant for both beginner and intermediate advertisers. 
• Mini-lesson outlines will also be provided and the course material is presented in an interactive manner, to make the advertiser fully known to the platform of LinkedIn Ads and tools. 

 These LinkedIn, advertising training courses will teach:

• The on-demand video courses launched by LinkedIn for advertisers aim to teach marketers how to succeed on the platform using LinkedIn ad tools.
• This initiative will introduce the advertisers to the concept of LinkedIn ads, with a comprehensive education on how to use LinkedIn ad targeting.
• The advertisers will be given the wisdom to interpret and analyze LinkedIn analytics and reporting for LinkedIn ads.
• LinkedIn Ads course will provide absolute guidance about the LinkedIn ads best practices which will help the marketers and business advertisers to reach their targeted audience.

Buck up your LinkedIn Advertising strategy through these courses and reach your targeted audience. Enroll in these courses now!

The post 6 New LinkedIn Advertising Training Courses for Advertisers Launched Under LinkedIn Marketing Labs Center appeared first on AquGen Technologies.

Google keeps on launching New Google search console updates for business owners, SEO marketers, web developers, and site administrators. This time it has released Google Search Console new feature for News Publishers. This new feature enables the news website to access traffic behavior and influence technical decisions for the website and do necessary marketing analysis.

Google has added a separate section in Google Search console called Google News Performance Report, which will give useful insights to the news publishing websites regarding their performance on Google news online platform (news.google.com) and Google news app (for both Android and iOS). The performance report will be shown on the left sidebar of the Google Search Console under the section of “Performance Report”

What this Google News Performance Report will reveal?

This New Google Search Console updates will give you insight into metrics like the number of clicks, impressions and the click-through-rates of your news website on Google News.

• The number of times articles have appeared to users in Google News.
• The number of times the user has clicked on your articles.
• Which articles or topics have performed well and which articles are not appreciated by the audience?
• Variation in audience behaviour from one region or country to another.
• This report will help you segment your audience by page, device and data, country etc. You can also filter the report by other metrics like date range.

How will Google News Performance Report help the News Publishers?

Before this New Google search console updates, news publishers were not able to extract the audience analytics in such a simpler form. So, indeed this section of the performance report in Google search console will help news publishers gain extensive information about their content performance in Google News.

• This newest inclusion will help the news websites to fetch valuable data from the Google Search Console regarding its performance on Google News. 
• Analyzing this information will enable news websites to alter their content according to the user’s behaviour and preference. 
• For example: If the news website finds that it is getting a lot of clicks and engagement on entertainment news than on any other topic, then the new company should direct its efforts more towards that field by posting entertainment news regularly and providing the first-hand latest news to its users.

In this way, Google Search Console’s new update will help new websites in modifying the content as preferred by their audience. The only aim behind every update by Google is to provide relatable and relevant content to its audience.

The post Google Search Console New Features Update For News Websites appeared first on AquGen Technologies.

Statistics say that a 1-second delay in loading the page drops a serious number of views, customer satisfaction, and conversion rates. Thus, here are some website optimization techniques to improve the performance of the website for better statistics:

How to improve website loading speed?

The basic technique to improve the loading speed or a thumb rule is to know what the users need from your site. Here are the key points:

• Mobile-Friendly: to switch it on, make your site mobile friendly first. The reason is simple, think how many times do you as a user switch on your Laptop or PC just for collecting information. Thus, you need to make the website more mobile-friendly.

Search Ranking is highly influenced by the Mobile response of the page. Thus, take on various tests to understand the configuration and make proper arrangements for it

• Reduce Picture Size: pictures take more time to load than the content. Thus, optimize your pictures for lower resolution. Moreover, the extension is also a criterion of loading time. For example, the JPG format optimizes to a smaller size whereas PNG retains the base size which makes it much larger.

Combine images into CSS sprites to reduce roundtrips This is a really useful technique that combines commonly used images into a single image file, thus reducing the number of HTTP requests that are required to download the webpage. This feature is implemented through the proper use of the CSS background-image and background-position properties.

• Use of CDN (Content Delivery Network): more traffic on the website more will be the time for loading for one user. Thus, CDNs are present to help you with the time. 

CDNs direct the request for the users to the nearest server which sends in the identical copy of the website and keeps the load off the host server. This helps with the load speed and user experiences.  website optimization techniques to improve the performance is basically dependent on the users and servers.

• Use Lazy Load: a major Plugin that you need to consider for your site is the Lazy Load. If your page on average has Photos of more than 10 then you need to consider Lazy Load. It will help you to load up your content and first fold at the initial stage and make room for the Photos later. 

This helps to retain the web site’s content for the users to see while the server slowly takes up the Photos into consideration. People can take down the useful data from your site and later take a look at the supporting photos for their own good.

Conclusion

You can literally go on and on with the Page Speed and never end but sadly this has to end here. Anyway, you got the initial and very dreamed out idea on how to take on the Page Speed for your Web Site. Website Speed Optimization is one thing that you need to take seriously and these techniques will help you with it. Always check on the Page Speed ranks from Google and other sites and take the recommendation from Google to make it work better.

The post How to Boost the Performance of a Website? appeared first on AquGen Technologies.

Here are some of the best programmatic creative media buying tools in the market:

• Adobe Marketing Cloud

Adobe gives the best in class marketing solutions. Adobe suite is one of the best in the department. Their digital marketing solutions will definitely help you to get through the advertising in the digital ground.

• Choozle

With a free demo of how the solution works for digital marketing, Choozle is one of the best in their department. It gives control to the users with the least of the limitations for it.

• Media Math

With the best opportunities lineup for the usage of the customers and much of the population using the tool, it has been considered one of the best programmatic advertising tools for the ads insights and presentation. The audience-oriented tool helps the advertisers to connect with them as well as get the important ads rolling.

• DoubleClick by Google

Google has its threads in all the departments, thus, here is a marketing solution as well. Their marketing solution is one of the most optimal of them all. It is because of the environment that google offers in the first place. The connectivity and the spread of Google’s Programmatic advertising tools i.e. Double Click has several fragmented options to organize and work with the ads.

• AdRoll

It is one of the best and largely used one. You can easily understand the impact of compact and optimized ads just by the name of the tool. They provide the best programmatic creative media buying tools, because of their optimized reach and the length of the cross-channel experience with the Marketing tool is really important to work with.

• SmartyAds

With different platforms to choose from, SmartyAds has the all-round programmatic advertising tools. Campaigning tools that are required are all part of SmartyAds. There are various offers and products to use for the platforms and optimize the ads to get the best results in the department. 

These are some of the Programmatic creative buying tools that will help you to make advertising easier. These are getting more and more popular day by day, because of the AI and the automation in the social media people prefer to get in the choices and let the insights and results roll in.

Conclusion

While bringing things to a close, one point had to be added. Remember what your audience needs. You need to research your audience and work for them. If you want to attract the customers, understand their needs and demands. That way your ads will give them the things they need letting them click those ads that give them the important results.

The post A Guide to Programmatic Creative Media Buying Tools appeared first on AquGen Technologies.

Role of Creativity in Programmatic Advertising

The rise of ad blocking might make advertising appear in a negative role, but for consumers, it still works if the ad is good. So creation actually plays a great role in programmatic creative sales. The creatives add more personalized experience in programmatic campaigns for the audience and change the overall experience of the consumer. It basically means that the use of programmatic creatives can be tailor-made according to the location, time of the day and what consumers are doing. This is in other terms called the dynamic creative optimization (DCO). During the advertising process, DCO supports what best suits the user. The ads are created for individual users still reaching a larger audience.

What to know more about performance marketing

The approach of marketers and advertisers reaching the mass market is way different then DCO. The ads are generated according to the various data collected during campaigns. This not only creates long term loyal customers but also increase returns for the various digital or non-digital campaigns organized. With new creation, the old rules including the standout, relevant and engaging content and context are still important. The director of media and advertising of ISBA, Bob Wootton said that:

“The biggest challenge is the need to marry dynamic creatives with the way digital adverts behave. Too many agencies cluster around the 30-second TV content and are reluctant to change.”

Programmatic media buying has used the single click approach for engaging and optimizing. But these clicks by individuals don’t mean the campaign will get any response. But with creative tools, if used properly, the right audience can be identified, and more insights can be analyzed like location, mood, intent, etc.

Problems related to engaging creative with programmatic advertising

• Issues related to resources: Tom Lancaster, Topman’s senior digital creative manager, claims the reason that some brands find difficulty in engaging creativity to programmatic advertising is the increase in resources needed. The brands do get a positive response, but it gets complicated with putting too much energy and resources and personalizing sites to match the ad for visitors. Purpose and relevance still play an important role in programmatic creative.
• Usage of data: The success of programmatic advertising with creatives primarily depends on how effectively a brand uses the data. The AOP research showed that only 4 % of campaigns use first-party data and 68 % use no data at all. The creation of data is not equal and depends on how this data is used. The tech and data can take advertising to a whole new level. An example of the usage of clever data is the use of weather data and information by TUI. The idea is when people search for beach holidays show ads showing sunny destinations.

O2 also uses personalized ads according to various situations. The head of digital excellence at O2, Nick Adams, claims a 128% increase in click-through rates ads on devices by using these programmatic creative.

Deprioritizing creative content

The blame falls on the agencies or not providing creative content, but agencies only provide content according to the client’s demand. The clients only get what agencies get to pay for. Programmatic creative media buying tools are being used to create making new expressions. The various functions performed by these tools include the sequencing of messages to build a story, surfacing rich content to the consumers and creating a new sense of intimacy by combining audience data, contextual data and environmental signals. The creative professionals themselves need proper incentives to produce and deliver the relevant content. The brand should also be clear about what they ask for.

Also, the complex nature of creating programmatic media content leads the company to believe that only pre-tested sites offer viability for the content. In addition, there is a minimal type of audience for sites that leads to the exploitation of a true programmatic creative approach.

Role of display ads changed by programmatic advertising

Programmatic creative display ads are redefined with programmatic taking a larger portion of digital marketing budgets. By 2019, the flow of display ad via programmatic will be 4 out of 5 US digital display ad dollars. The experience is unique rather than obstructive, and marketers need their displays to be relevant for the specific audience. This not only results in centralizing the customer needs but also enhancing user experience.

It should be noted that programmatic real-time buying is different from real-time bidding (RTB) as RTB includes selling an ad space via auction while programmatic creative is used for automatic media buying and placing of ads in display space. The purchase of advertising space modes is different in both cases.

The use of creatives in programmatic advertising has both positive and negative roles. On one hand, it sure proves to be effective in reaching out to the more relevant audience by taking into account intricate details like weather, location, and mood. Whereas, the adblocking and lack of resources and data lead to obstruction in the advertising programmatically. The challenges in merging both creative and programmatic advertising put a lot of pressure on both brands as well as programmatic creative professionals. Programmatic advertising provides customized experiences and the role of creatives in enhancing these ads by targeting a relevant audience. Programmatic creative media buying tools are being used to create making new expressions. The various benefits of programmatic creative tools include the sequencing of messages to build a story, surfacing rich content to the consumers and creating a new sense of intimacy by combining audience data, contextual data, and environmental signals. So creative have a lot of importance in programmatic advertising if used effectively.

The post Reasons Why Advertisers Need To Use Programmatic Creatives appeared first on AquGen Technologies.

In case of personal email IDs, the spam emails will irritate us, but many times, we find our formal emails not delivered to the respected client. After much brainstorming, the email is found in the spam folder of their IDs. Remember the time when you were waiting for your favorite site to send you a confirmation mail, and it never came? Well, chances are there that mail did come, and it might go straight in your spam folder. If you ask the reason, probably because the ISPs and e-mail service providers have strict regulations regarding email marketing services and spammers due to which some genuine people must suffer.

A simple marketing intern sitting in a cubicle in any part of the country has been assigned the duty of email marketing. It involves sending messages to prospective customers and clients. But there is one genuine fear in mind; what if the message ends up in spam box?

What are the spam traps, and how can one save his email from being labeled as spam? How to avoid receiving unwanted emails?

How to avoid email spam filters?

The success of an email marketing campaign depends on the open rate, i.e. how many recipients open the mail and read it. Another critical parameter is the CTR (Click-through rate), which signifies how many clients clicked on the hyperlink in the email and visited the landing page.

An independent survey has claimed that only 79% of emails genuinely reach their destined inboxes while the rest are yet to see sunshine. While this might seem a simple thing, it might cause a multi-national company to lose a tender! Such instances might be a result of inefficient email design and lack of proper email marketing tools, or it might be a case of sheer bad luck!

Therefore, the following are the various ways of avoiding the email from spam filters:

• Avoid ignoring technical words

Before writing an email, specific keywords are often assigned or are expected to be there in the mail. In such a case, the mail is recognized to originate from a genuine source holding some critical detail to be imparted. Also, specific issues are encircling the e-mail, which must be taken care of before the mail is sent. Genuine sender’s name should be used.

We don’t even open certain emails with suspicious email IDs or insignificant CCs. It will be easier for the recipient to identify the genuineness of the mail if the sender’s mail ID contains the real name or even initials of the sender along with the enterprise name. It is least expected by clients to maintain a formal email ID for professional usage. 

The internet service providers always concentrate on the form bracket as the filter process keeps a check on the reputation of the email being used, and in case the IP address is hopped frequently, it might be blacklisted due to suspicion of something fishy.

• Email service should be credible

Every email service provider’s credibility depends on the reputation of its client. If the client sends important and genuine information on the network, then the ESP receives an excellent rating, and its credibility is valued. Similarly, malicious and low rating ESPs must be avoided as Google blocks such sites and filters them out.

• Try for secondary accreditation

In case one is trying hard to avoid spam emails, but its majority emails are landing in spam folder, then a secondary accreditation is just the thing that might be needed as it guarantees the Internet service providers that it’s a genuine email and carries a certificate. 

“There are no free lunches in this world!” hence it does carry a price tag, but a certificate vouching for maximum outreach of emails without any hassle won’t seem expensive in the long run for the company benefit.

• Verify yourself if blacklisted

It might be possible that even after various measures taken, the results are not in your favor. In that case, you might be blacklisted already. It can be due to a suspicious IP address due to which all emails are landing straight in the spam folder.

If your IP address has a bad reputation in the virtual world, your targeted emails are more likely to land in the spam folder. The reputation of your IP address affects your email deliverability rates directly.

• Update yourself with upcoming regulations

It is never fun to learn those laws and sections of the constitution, but for the benefit of a company you might, and you must. It is tedious work to stay updated, with the upcoming laws and the amendments that could be made to them but trust me; you won’t like to take your steps back only for the sake of outdated anti-spam laws. This will eventually help in expanding the email marketing campaign. Request subscribers to add the e-mail address.

If the subscribers add the email ID to their contact list, then it clearly shows the recipient is interested in receiving emails and updates from the address, and it’s not suspicious, thereby swiftly bypassing the spam filter. Customers should be allowed to opt-out.

According to the law, the customer must be provided with an option to unsubscribe from the service whenever required. Due to this we often receive e-mails with an unsubscribe link attached at the end. 

If somebody wants to opt-out, the decision should be respected, and further emails shouldn’t be disposed of. In case one does the opposite of the above stated, it might be reported as spam and degrade the ID reputation, so try to avoid such spam emails. 

• Abstain from the use of exclamation marks

Creativity is the key to gain attention, and it’s not harmful to develop eye-catching content to garner more views. A short and concise email might do wonders instead. If the end-note is a question, chances are there it will be opened and replied, but to create hype, numerous exclamation marks and special character usage might term the mail as spam. 

With these easy to follow tips, you can avoid your business emails to prospective clients from ending in the spam box and create more leads effectively. 

The post What are the ways to avoid Email spam filters for the business? appeared first on AquGen Technologies.

It becomes very difficult to use performance marketing no matter how good a seller you are. But there are some sites that have successfully used affiliate marketing and earned a lot of money. In India, affiliate marketing is one of the best online sources of income.

Affiliate marketing in India

Affiliate marketing is a form of marketing in which a review of a product is written online by affiliates, and if anyone buys the product on this recommendation, the affiliate gets a commission. Various banner ads are also used for marketing. Google AdSense also provides a platform for bloggers to advertise the content on their site through various interactive media. Adsense for search is also helpful for publishers to earn 51% of revenue from these ads.

There are a large number of affiliate marketing sites around the world. Click Bank, Commission Junction and Impact Radius are some of the top performance marketing agencies across the globe to make money with affiliate marketing. But the examples get a little different in India. So for Indian consumers, it’s better to use Indian networks as they provide with better shipment options and more Indian centered products and services. The various other options provided include cost per acquisition, CPA, CPC, etc.

Top Affiliate marketing sites in India

Many websites in India are growing through affiliate marketing and making money. Some of the best websites using affiliate marketing to make money in India are:

1. 1. Amazon: Amazon is an international company and was launched in India in 2013. It provides consumers with millions of products and thus becomes one of the best affiliate websites in India. So, how to make money with affiliate marketing with Amazon? It is easy to join as an affiliate also as you just need to log in through Amazon account. After the signing up process, the affiliate can use tools to develop links to any page on Amazon. One of the best features of working with Amazon is that the affiliate gets commission even when the user ends up buying other products using their link. The commission rates range from 0.3% to 12 % depending on the product.

The highest payout earned in men’s apparel is 9.39%, and in books, it is 7.43%. The various tools offered by Amazon include:

• • SiteStripe toolbar
  • Product links
  • Banners
  • Product Advertising API

The best part is the joining is free of cost. A cost per install campaign is also launched by Amazon India in which if the Amazon app is installed by a consumer by clicking on a publisher’s link, a commission is offered to the publisher.

2. Flipkart Affiliate: Flipkart is one of the earliest websites in India to adopt affiliate marketing. Up to 15 % commission is offered by Flipkart to publishers just by driving traffic from their site or blogs to their website. The main feature of Flipkart affiliate is the product category is vast. Also, the website offers accurate tracking and on-time payment features making it even best to choose it. The various tools offered here include:

• • Product links and banners
  • Promotional banners and widgets
  • Search bar/search widgets
  • Affiliate Bookmarklet widget
  • API

Like Amazon, the signing up option on Flipkart is also free, and it also offers cost per install option.

3. eBay: eBay provides quick and easy commissions to affiliates on every sale. The commission rate is up to 12%, and even though it provides low payouts, the website is providing quick services. A wide range of products including clothes, health care products, electronics, etc. can be listed and bought. The main reason why eBay is considered top websites even with low commission rates in the long term presence of the website in the market. The various tools offered are:

• • APIs
  • Pixels
  • Ad groups

    Like other above-mentioned websites, it offers free signing up option.

4. Nearbuy Affiliate: Nearbuy is a local platform in India helping a large number of affiliates in earning a commission. The commission is given on every sale through an affiliate’s link, and it has good CPS options. It offers various types of content options including beauty, travel, personal care, food, etc. The vast range of products and services offered results in affiliates earning no matter what their site is about. The signing up here is also free.
   
   
5. vCommission: It is one of the oldest CPA networks having more than 17500 affiliates signed up. It also offers CPS, CPI, and CPC. The commission can be based on both sales and app installs. They also offer on-time payment and verified lead generation.
   
   
6. BigRock: The big range of products offered at BigRock is the biggest advantage of this affiliate program. It is one of the top hosting sellers in India and is best suited for designers and bloggers. The affiliate gets a unique URL to which he can send traffic and earn a commission. The signing up process is free, and there is no limit to earning commission at BigRock.

The various other websites using affiliate marketing in India are Optimise, DGM India, Komli, MakeMyTrip Affiliate, GoDaddy, Admitad, HostGator, TripAdvisor, etc.

How to make money with affiliate marketing in India?

Affiliate marketing has gained a lot of popularity in recent years with easy money-making in the comfort of your home. The various websites using affiliate marketing in India earn a lot of money by providing just a platform to sign up. However, for Indian affiliates, it is important to make sure the website is Indian as it eases the various shipment and other formalities. Even these affiliate platforms serve on-time payment with lots of options for types of products and services to sell from. The use of these websites to make money with affiliate marketing becomes easier with a variety of tools provided such as Product links and banners, promotional banners and widgets, search bar/search widgets, affiliate Bookmarklet widget, API, pixels, ad groups, SiteStripe toolbar, product links, etc. Some of the best affiliate programs are given in this article. But while choosing for an affiliate program, the website of these platforms should be visited and checked for various tools, terms and conditions. Affiliate marketing can be easily chosen for making money.

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